Staying safe in the sun - Bryant Homes and George Wimpey (From Dudley News)

Staying safe in the sun - Bryant Homes and George Wimpey

12:30pm Thursday 2nd July 2009

Hundreds of construction workers across the West Midlands are being encouraged to cover up and slap on the sun cream as part of a national sun safety campaign from Taylor Wimpey. Sun safety posters have been put up on developments across the region and the housebuilder has linked up with on-line retailer thesuncareshop.com to offer discounted sun cream for all its employees and contractors working on site.

The initiative comes on the back of recent research which revealed that one in five British men never wear sun cream*.

The sun safety posters, which appear on the company’s Bryant Homes and George Wimpey developments, offer the following advice:

1. Keep your top on

2. Keep your hard hat on

3. Stay in the shade whenever possible and during breaks

4. Use a sunscreen of at least SPF30

5. Drink plenty of water to avoid dehydration

6. Tell your doctor about any new or changing moles

Anne Wallace, regional sales and marketing director for Taylor Wimpey, comments: “We want all of our people, whether employees or sub-contractors, to go home at the end of the day safe and healthy. We’ve been promised a scorcher of a summer this year, so it’s important that people working outside take sensible precautions. The purpose of this campaign is to get people thinking about sun safety and provide advice on some simple steps that they can take to protect themselves.”

Brickie Russell Gibb (pictured right, with Martin Rees) said: “This is a really good idea. To be honest, I think we all know that we should put sun cream on when we’re working outside, but we either don’t think about it or don’t have time. The posters will be a good reminder and the discounted sun cream is an added bonus!”

Taylor Wimpey is currently building new homes across the region under its Bryant Homes and George Wimpey brands. For more information visit www.taylorwimpey.co.uk