MERRY Hill shopping centre has welcomed international fashion brand Jayley Collection to the mall.

Jayley Collection specialises in unique and innovative designs –ranging from luxury sportswear to high-quality accessories, and even wedding wear for brides to be.

The brand is known for its passion for bold colour and fabrics, with each range produced using premium fabrics and materials, from cashmere to silk.

Dudley News:

The opening of the new store has created new jobs at the centre, which in recent months has welcomed fast-growing Australian coffee shop chain Gloria Jeans, Pizza Hut Express, artisan bakery Batch'd and family-owned bakery The Brownie Box to the mall.

Jonathan Poole, centre manager at Merry Hill, said: “The opening of the new Jayley Collection store builds on the wide array of fashion brands on offer at the centre.

“With its premium womenswear offer, Jayley Collection gives shoppers a touch of luxury through its range of high-quality pieces and stylish accessories.”