15 new jobs have been created at Merry Hill by an eyecare brand.

EyeCare is set to open its doors on Wednesday (July 17) at the shopping centre in Brierley Hill.

The business has already established ties with Black Country hospitals for swifted patient referrals.

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The business will also sponsor Dudley Town's under 11s team and offer corporate packages.

The nearly 5,000 square-foot site, formerly an HSBC bank, has been revamped after business founders Raven Padda, 26 and Gobind Dubb, 28, saved "every penny" from former senior roles.

In the new state-of-the-art facility, the company can produce lenses in around 30 minutes and uses lens tables to help customers understand how new prescriptions will work for them.

Mr Padda said: "We were blown away by the interest in working with us and we have been able to choose the very best candidates with the right expertise.

"We have committed to serious training and development and clinical support staff as well as 'meeters and greeters' so that people experience a warm welcome.

“Alongside Birmingham-based providers Newmedica and Optegra, the new practice will include eight consultation rooms, refreshments bar and boutique style dispensing stations allowing patients to experience the best in class eyecare.

“Having experienced the level of care, choice and service in major opticians chains, we want to make sure our patients and customers experience the very best."

The practice will offer free tests for children under the age of 16, and aims to manage the growing condition of Myopia in the general population.

The facility also houses the region's largest collection of children's frames and more than 300 sunglasses choices.

Premium options even include 18-carat gold-plated Cartier specs.

The new facility will officially be opened by the Mayor of Dudley, Hilary Bils.